hubPlatform Overview

The Complete
Landed Cost Platform

Everything you need to calculate, track, and optimize your import costs — from purchase order to profit margin. Built for e-commerce importers, marketplace sellers, and global logistics teams.

Platform Capabilities

A comprehensive toolkit designed to replace spreadsheets and give you real-time control over every cost in your supply chain.

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Shipment Management

Full lifecycle tracking from purchase order to delivery with real-time status updates.

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The Problem

Managing shipments across spreadsheets means lost data, missed deadlines, and zero visibility into where your goods are. Every new shipment creates more chaos — more tabs, more emails, more guesswork.

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Our Solution

A single dashboard tracks every shipment from PO to delivery. Real-time status workflows, container tracking, and estimated arrivals — all in one place. No more chasing freight forwarders for updates.

arrow_rightCreate & track shipments end-to-end with real-time status workflows
arrow_rightSupport for Sea, Air, Courier, Road, Rail, and Mixed shipping types
arrow_rightPO numbers, container sizes, port tracking, and estimated arrival dates
arrow_rightStatus lifecycle: Active → In Transit → Customs → Delivered → Completed

Built For Importers, Not Accountants

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Replace Your Spreadsheets

Stop maintaining fragile Excel models with broken formulas. Enter your costs once and let the platform handle currency conversion, allocation, and landed cost calculations automatically.

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Instant Unit Economics

See the true cost of every unit the moment you add it — with freight, duty, VAT, and insurance already allocated. No waiting for month-end reports.

Unit Cost Breakdown

SKU: WL-BAMBOO-500
Supplier Cost
¥68.00 CNY£7.42
Freight Allocation£1.28
Import Duty (6.5%)£0.48
VAT (20%)£1.84
Insurance£0.12
Landed Cost / Unit£11.14

Profit Analysis

Marketplace Channel
Selling Price£24.99
Landed Cost / Unit-£11.14
Platform Fee (15%)-£3.75
Fulfilment Fee-£3.12
PPC (TACOS 12%)-£3.00
Returns (3%)-£0.75
Net Profit / Unit£3.23

Margin

12.9%

ROI

29.0%

Break Even

£21.76

Know Your True Profit Per Unit

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Beyond Landed Cost

Knowing your landed cost is not enough. You need to see your true profit after platform fees, fulfilment, advertising spend, and returns — whether you sell on Amazon, Shopify, or your own store.

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Configurable Assumptions

Set per-product selling prices, choose your PPC model (fixed, percentage, or TACOS-based), and adjust return rates. See how each change affects your bottom line instantly.

Alerts That Protect Your Margins

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Costs Shift Silently

Freight rates change, exchange rates move, and supplier prices creep up — often without you noticing. By the time you see it in your P&L, the damage is done.

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Automated Threshold Monitoring

Set rules like "alert me if landed cost rises more than 10% vs. my 3-shipment average." Get notified the moment a cost deviates so you can act before margins erode.

Cost Alert

Triggered

Freight Cost Deviation

SKU: WL-BAMBOO-500 — Rule: Freight > 15% vs 3-shipment avg

Baseline (3-shipment avg)£1.28 / unit
Observed (this shipment)£1.51 / unit
Deviation+18.0%
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Triggered on SH-2025-014 — Feb 28, 2025

Built For Your Use Case

Whether you are importing your first container or managing a global supply chain, the platform adapts to how you work.

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E-Commerce Importers

Calculate true landed cost before placing purchase orders. Know your real unit economics before committing capital to inventory.

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Marketplace Sellers

See your real profit after all platform fees, advertising spend, returns, and taxes — whether you sell on Amazon, Shopify, or any other channel.

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Freight Forwarders

Provide accurate, transparent cost breakdowns to clients with professional invoices and detailed allocation reports.

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Multi-Product Brands

Track per-SKU economics across hundreds of products and dozens of shipments. Spot margin erosion before it hurts.

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Finance & Ops Teams

Generate Excel and PDF reports, monitor cost deviations with automated alerts, and keep stakeholders informed without manual work.

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Growing Businesses

Scale from manual spreadsheets to automated calculations. Start with a single shipment and grow to enterprise-grade operations.

See It In Action

Start with a free trial. No credit card required. See how the platform transforms your import cost calculations.